Co-Founder | Content Marketing & Creative

Lauren is a graduate of Dartmouth College, where she was a member of the Division I Women's Ice Hockey Team. She was the recipient of the Dartmouth Hockey Sarah Kennedy Award for dedication and commitment to the university and the sport, and was also named to the ECAC All-Academic Team.

Lauren began her professional career working as a corporate executive in professional hockey, during which she managed contractual arrangements for team and event partnerships. Within the professional and collegiate sports realm, Lauren has additionally served as the Director of the Florida College Hockey Classic, encompassing Cornell, Notre Dame, Miami Ohio and LSSU, during which she oversaw the management, marketing and advertising of the event and event sponsors.


In recent years, Lauren was asked to return to play hockey professionally, and subsequently took on a new global venture as a Women's Sport Ambassador helping China prepare for the Beijing 2022 Winter Olympic Games, while overseeing team social media accounts and content creation.

Lauren has lived in the USA, Canada and China, and her global travels as an athlete, ambassador for women in sports and content creator has fueled her with a keen perspective on culture, social interactions and the fascinating humanness and reachability of digital marketing in this day and age.

As a creator at heart, Lauren's mind is constantly overflowing with fresh content ideas, concepts and visions. As a scholar at heart, Lauren is incessantly researching the ever-changing dynamics of the digital age and its shifting trends. As an athlete at heart, Lauren is passionate about health, wellness, nutrition and fitness, and applies the same day-in-and-day-out work ethic from her sports days to her clients and every day life (and expects the same from you).